Corporate communications and early market shaping

Corporate communications and early stage market shaping

Challenge:

  • Create the corporate profile of an unknown biotech start-up to support the development
    of its lead compound, attract investor interest and partnership for further research
    and new assets.

Solution:

  • Campaign to raise awareness of both the company, research capabilities and lead compound
    including corporate identity development, advisory boards, symposia, SEO and PPC
    campaign to improve website rankings and online traffic, press announcements
    and feature opportunities.

Achievements:

  • Website traffic increased significantly.
  • News coverage appeared across numerous websites and publications.

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