Excellence in pre-call planning – an International digital solution
Excellence in pre-call planning
- Develop a training tool that would increase sales performance by equipping
sales representatives with belief-based messaging and communication
techniques for effective pre-call planning.
- Branded digital training tool, utilising the psychology of belief and behaviour
change aligned to market insights. This tool provides sales representatives
with strategies to overcome potential limiting behaviours they may encounter
during a sales call, together with supporting resources.
- Pre-call planning tool cascaded to worldwide markets for local implementation.
- CRM reporting showed a link between effective pre-call planning and movement
along the adoption pathway with an increase in sales.